Natralogic is a natural product made in Durban and I thought it would be nice to get to know a bit more about it for those preggy moms who want to look into something more natural for their journey.
Tell us a bit about your background in Durban?
I was born in Cape Town but was raised and schooled in Durban. I attended the University of KwaZulu-Natal and after qualifying, I began a career in the cosmetic industry as a formulation chemist. I currently work as a Consulting Cosmetic Research and Development Chemist with a cosmetic manufacturer in Durban. I have been with my husband Donald for 15 years and we have been married for 8 years. We have a 4-year old son, Connor, and live in Hillcrest, Durban.
When did you start your brand?
When I became pregnant with Connor, I became very discouraged in trying to find safe and effective skincare products to use during my pregnancy.
The majority of products available in South Africa for pregnant mothers contained harmful ingredients that are not recommended for use during pregnancy as they have been associated with miscarriage, bleeding complications, congenital disabilities, disruption in foetal growth and some are known carcinogens.
The limited natural products that I could find were mostly just thick oils and balms that made me feel so sticky and hot, which isn’t ideal during pregnancy and, in my opinion, did not have sufficient concentration levels of active ingredients to be effective.
Being involved in the skincare industry, I was fortunate to be able to develop products to use during my pregnancy, which I made sure contained only the safest, most effective natural ingredients. This then inspired me to launch Natralogic, South Africa’s first all-natural skincare range developed specifically for the needs of pregnant women, with the intention of helping other moms feel empowered and at ease over their pregnancy skincare choices.
Tell us about your brand
Natralogic is South Africa’s first all-natural and safety approved range of skincare products designed for use during pregnancy. Looking and feeling good during pregnancy doesn’t have to mean exposing your baby to toxic chemicals. With our range of skincare products, you can give your body the best care and address all your pregnancy skincare concerns without worrying about the effects on your unborn baby.
What is your favourite thing about your brand?
Being able to offer a product that I truly believe it. I work in the cosmetic industry and I develop formulations for many of the big South African brands, but most of the products I formulate are completely synthetic. This is unfortunately due to the cost restrictions of the formulations and synthetic ingredients are much cheaper than natural ones. Research is now showing that many of the synthetic chemicals used in cosmetic products are not safe and are linked to chronic illnesses such as cancer, asthma, birth defects to mention a few. I love chemistry and I love developing and creating new and innovative products but working in the cosmetic industry for so many years has helped me to realise the importance of natural and safety tested products. This is even more important during pregnancy, as pregnant women represent a particularly vulnerable population, where exposure to potentially harmful chemicals during foetal development may lead to altered health outcomes for the child later in life. I feel strongly that Natralogic is a safe and effective skincare range for pregnant women who would like to reduce their exposure to chemicals during their pregnancy.
What would you like people to know about your brand?
Firstly, we have made sure that all our products are safe and thoroughly tested.
All our products are:
Certified by the Vegan Society
Suitable for use on sensitive skin
Formulated using only Certified Organic & Natural ingredients
Formulated using sustainable ingredients & recyclable materials
Certified by Beauty Without Cruelty
Clinically and Dermatologically certified
Certified COSMOS Natural by ECOCERT
Formulated and manufactured in South Africa
Approved by European Safety Regulations
Formulated using our unique 7-step pharmaceutical grade ingredient selection process
Secondly, I feel very passionate about helping other moms during their pregnancy. I often do blog posts on www.natralogic.co.za focussing on many pregnancy and postpartum issues.
What do you love about living and working in Durban?
Most importantly, living near my family. My family lives in Durban and they are my everything, I wouldn’t be where I am today without their love and support. And secondly, I love the weather in Durban, we have the best climate and beautiful lush vegetation.
How can people support you?
Please go and like and follow us on social media. If you have any pregnant friends, please tell them about us or share our page. Sharing is caring😊